Brad's Book

Brad Barton wrote an amazing self-help book and needed a cover that showcases his new look and feel that I established for him. This book has done really well for him, and he's already on his fourth edition. Great job, Brad!

Financial Aid

One of my clients, a school group, asked for something new to offer their students as a fulfillment piece, that would entice them to respond. I came up with this financial aid booklet for students to help them understand where to go, who to see, and what to do in order to get the best scholarships, grants, or student loans they need. It was a huge hit, and the campaign doubled the response rates.

This ended up being a template piece we used for multiple school groups after the initial campaign.

Boston University Viewbook

This college is one of the nation’s most respected schools and needed promotions of their new computer and technology program to be “right on the money.” We started out with a direct mail package that contained a letter and response device. When the prospective student called or mailed in the response device, we sent them a full-color, twenty-page booklet, highlighting the school and the computer and technology program offered.

These are the cover and one inside spread of the follow-up booklet. Teamed with a copywriter, we designed a brilliant campaign to get prospective students interested in the program and ultimately get them to enroll. Because of it’s success, this campaign became a model for future campaigns done for other proprietary schools.

Tickle Tou

My wife writes amazing children's books and she asked if I'd start illustrating and designing them. This is just the cover of the book, but it shows the illustration style that's prevalent throughout.

This book has not been published yet. It's a great book, and someday we'll see it on the shelves.